A Small Team
We're a small team collaborating with local breweries to make a big impact in cancer research.
Colorado beer festivals are unlike any other. We'll be there volunteering and promoting our mission.
We're partnering with researchers currently paving the way for cancer research.
Micro-brewery EcosystemColorado has the third largest concentration of breweries with a total of 232 breweries and growing. In 2013, craft breweries in Colorado were responsible for $826 million in revenue. The craft brewery market’s increasing popularity makes it an ideal avenue for fundraising and increasing breast cancer awareness.
Making a Difference in the Lab
Raising awareness is an integral piece to the puzzle, but ultimately, a cure is going to come from work in the lab. We're partnering with local researchers from Anschutz and the Cancer League of Colorado to fund the latest and most advanced research on the planet to put an end to breast cancer once and for all.
Frequently Asked Questions
Why not focus on awareness?
We're not against fundraising that raises awareness (far from it). We believe awareness is part of the equation, but ultimate, the cure that ends cancer for good is going to come from the lab. As a result, 100% of our proceeds fund lab research.
Where does my money go?
We understand the skepticism behind non-profit donations. That's why we promise to be fully transparent with where our money is going. We'll be sharing stories of Colorado researchers that are actually benefiting from your donations as well as reports of where every single cent went. We're committed to making a difference, not a profit. Drink for Pink is a 501(c)3 nonprofit. You can find out more on our disclosures page here.
How can I help?
We're still early on in the planning stages at the moment. The easiest way to contribute is to sign up for our newsletter. We'll notify you of events and volunteer opportunities. Also, follow us on Facebook for the latest announcements.
If you're a brewery that would like to get involved, please reach out to us here.
Fundraising for health by drinking? Seems ironic.
First and most importantly, we always advocate responsible drinking. Second, some studies indicate that beer may offer some health benefits when consumed in moderation ("moderation" being the key word).